In 2021, Excellent Stores made a bold decision amidst a pandemic to close three of its stores and focus on their remaining three stores in Movietowne POS, C3 Centre San Fernando and the Online Store. The company, as part of their digital transformation and goal to integrate the omni-channel experience, invested heavily in the e-commerce platform which was launched in 2014. This has increased exponentially with the Coronavirus pandemic where customers can click & collect their orders curbside or choose contactless home delivery.

Brentwood Ribbon Cutting
CEO of Excellent Stores Ltd. Mr. Alex Siu Chong, cuts the ribbon with Ms. Marisa Ramlogan, Deputy Mayor of Chaguanas, to officially open the new Brentwood store. Left is Mr. Richie Sookhai, President, Chaguanas Chamber of Commerce and on the right is Mr. Franco Siu Chong, Chairman of Excellent Stores Ltd.

In another bold move, Excellent Stores relocated its Price Plaza Chaguanas location to the Brentwood Mall in Chaguanas. This new store officially opened on Saturday 2nd April, 2022 with a ribbon cutting ceremony. In attendance were Ms. Marisa Ramlogan, Deputy Mayor of Chaguanas, Mr. Richie Sookhai, President, Chaguanas Chamber of Commerce, members of the Caribbean Housing Ltd. Team, Excellent Stores Executives, the Media, other specially invited guests and customers.


Brentwood Staff
The staff of the new Brentwood store is ready to welcome you.

"The idea behind the move from Price Plaza to Brentwood was actually a no brainer," Alex Siu Chong, CEO at Excellent said. In his feature address he expressed that the mall's developer, Caribbean Housing's goals are more aligned to Excellent Stores'.


Brentwood Mall, Chaguanas
The new Excellent Stores at Brentwood Mall, Chaguanas.

"One of their main goals is developing communities and bringing families together," Siu Chong said. "We have been journeying with families throughout generations and so naturally there was a significant number of synergies because we see ourselves as a family-oriented store," he said.


Spin the Wheel
A happy customer receiving her prize from the Spin the Wheel promotion.

With the increased demand for convenient shopping, Excellent Stores remains committed to upgrading its retail offering with this new store as well as an online Click & Collect option for online customers.


Shoppers
Customers enjoying shopping upstairs the new Brentwood store.

In an unprecedented pandemic, Excellent Stores continues to evaluate its business model and to give customers the tools to live, create and do the best versions of themselves.


Local vendor Kylex
Local vendor Kylex, offering samples during event.


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